A San Francisco original
Product Launches & Brand Activations · San Francisco
Introduce a product, bring a brand to life or put a demo in people’s hands at Broadway Studios in San Francisco. Start with the experience you want to create.
See what’s happened hereXbox One · Area One, November 2013.
Let’s make a plan
Just your idea, name and email to get started.
Your idea is in good hands
We’ll read your idea and help you find the right space and approach.
Something to add? Reply to your booking email. Your date is reserved only after the booking is confirmed.
Your reference ·
A place with a track record
Real launches have used the venue in very different ways.
November 2013
A hands-on Xbox One event brought gaming stations and guests into the theatre ahead of the console’s launch. Microsoft’s event announcement names Broadway Studios as the San Francisco venue.
Microsoft’s event announcementFebruary 18, 2014
A fashion-tech launch brought a runway show, designers and guests to Broadway Studios. The event recap records the address and the evening’s combination of presentations, music and celebration.
Read the event recapMake it your own
Tell us what guests will try, how much space each station needs and how they’ll move between demos.
Plan the arrival, presentation and conversation around the people you want in the room.
Share your reveal moment, branding ideas and reception plan so we can discuss the right layout.
A clear starting point
Include setup and removal time in your date window. We’ll review demo footprints, signage, production needs and guest flow before proposing a scope.
Explore all spaces & optionsFrom $15,000 minimum spend
Exclusive use, extended window, catering, bar, production and staffing scoped to your event; 20% service charge on food and beverage.
From $25,000 minimum spend
Both floors and two stages, with catering, bar, production and staffing scoped to your event; 20% service charge on food and beverage.
Starting points, with the final scope and price confirmed in your proposal. An inquiry doesn’t reserve a date.
Room rates cover the selected space, a 5-hour event window, and the house sound and lighting system. Operators, food, beverage and service charge are extra.
On Broadway — WeekdayFrom $4,500
On Broadway — Friday/SaturdayFrom $7,500
Full building — WeekdayFrom $7,500
Full building — Friday/SaturdayFrom $11,500
The Mab — WeekdayFrom $3,500
The Mab — Friday/SaturdayFrom $5,500
Good to know
Something specific on your mind? Include it in your inquiry. We’ll check the details with you.
Parking & DirectionsTell us the dimensions, power needs and how each piece is installed. We’ll review the layout and load-in before confirming what works; street frontage and nearby parking are not included staging areas.
Upstairs: 450 standing, 400 theatre, 300 banquet. Ground floor: 300 standing, 100 classroom, 50 U-shaped lounge. Property: 12,000 sq. ft. Confirm the event layout.
House systems and operators have different scopes. Share your rider, connectivity needs and demo requirements; we’ll confirm the current equipment and services in the proposal.
The Mab, the separate ground-floor venue at 443 Broadway, has step-free wheelchair access and is 21+. Upstairs at 435 Broadway is reached by stairs. There is no step-free route or elevator to the upstairs venue.
On Broadway, upstairs at 435 Broadway, welcomes all ages. The Mab, the separate ground-floor venue at 443 Broadway, has step-free wheelchair access and is 21+.
Start with your event idea, date window, guest count and budget. Once we’ve discussed the fit, we can arrange a walkthrough by email.
Your next gathering, here
Share the idea. We’ll help you work out the space and the next step.
Let’s plan your eventA room for your next idea