Flowers, Balloons & Event Decor
High ceilings, wrap-around balconies, and open floors ready for florists, balloon drops, and custom room designs.
North Beach · San FranciscoA Canvas for
A Canvas for
Unforgettable Events.
Pick what you need for your event—or plug your creative business into our space. We have the stages, the dance floor, the bars, and the broadcast gear. Together with our partners, we bring the room to life.
In North Beach, San Francisco, just steps from Jackson Square and FiDi.
Ten ways to use the space
What does your event need?
Find decor, food, entertainment and more. Choose a starting point, then tell us about your event.
↗
Team Building & Group Games
Skip the awkward icebreakers. Bring your team together with high-energy group games, tournaments, and hands-on fun.
Live Streaming, Video & Photo
Share your event with the world—or capture every moment in the room—with turnkey broadcast, video, and photo pros.
Live Art, Visuals & Stage Design
Turn the stage and walls into a living gallery with live painters, projection mapping, and visual artists.
VIP Arrivals & Marquee Welcomes
Put your message on our iconic 252-bulb Broadway marquee and welcome guests in true North Beach style.
Pop-Up Markets, Fashion & Workshops
Two levels of open space for clothing swaps, maker markets, live merch printing, and hands-on workshops.
Bars, Craft Drinks & Coffee Carts
Full bars on both floors ready for local breweries, wineries, espresso carts, and zero-proof drink makers.
Catering, Food Carts & Late-Night Bites
From seated dinners to indoor taco carts and late-night North Beach pizza drops.
Live Music, DJs & Nightlife
Two legendary North Beach stages with concert sound and lighting for DJs, bands, comedians, and performers.
Dance, Fitness & Custom Big Ideas
From high-energy Zumba and dance classes on our main floor to wild event ideas that don't fit a standard box.
Our in-house partners
Meet the people behind the events.
Meet our regular broadcast, art and game partners. Ask us how they can be part of your event.
Alert the Globe
Global broadcast production connecting a Broadway Studios performance or event with viewers beyond the room.
Meet Alert the GlobeBoogie Racers
Beto Lopez brings six-track diecast racing to an interactive tournament guests can follow from the starting gate to the finish-line camera.
Meet Boogie RacersMichael Brunswick
Live canvas painting performances that let guests watch an artwork develop as part of the show.
Meet Michael BrunswickTap In
Real-time audience interactivity that gives people in the venue and on the stream a way to participate.
Meet Tap InThe Underground Signal
Live showrunning and broadcast hosting that connect the stage, production team and audience.
Meet The Underground SignalOn Broadway
- standing450
- theatre400
- banquet300
Upstairs, reached by stairs; no step-free route or elevator.
The Mab
- standing300
- classroom100
- U-shaped lounge50
Separate ground-floor entrance with step-free wheelchair access.
Approved room layouts. Full-building buyouts are available; combined occupancy and each event’s layout are confirmed with the venue. Upstairs and downstairs age policies remain distinct.
For vendors, artists & instructors
Bring what you do to Broadway.
Are you a florist, DJ, caterer or fitness instructor? Tell us what you offer and what you need to set up. We review every application before publishing a listing.